by Lisa A. Grimaldi | October 01, 2019

Boost Rewards has been rebranded under the new name: Boost Engagement. The new moniker reflects the reward organization's expanded offerings of employee engagement solutions.

"We are excited to announce this strategic rebrand," said Boost Engagement's chairman Anita Emoff, in a release. "Industry research tells us only about twenty percent of the workforce is engaged, which is a big problem for companies regardless of their size or industry. We've heard similar feedback from our customers; most of them were looking for a tool to help solve their business challenges, improve engagement, and drive their culture. The rebrand was specifically designed to make these kind of impacts, which is why we are focused on an overall solution suite to address them."