Research

Travel Incentive Programs Grow

by Leo Jakobson | October 21, 2016
Latest research finds 38 percent of respondents plan to increase travel budgets.

2016 Corporate Gift IQ Survey

by Leo Jakobson | July 21, 2016
Research shows many merchandise categories are still top gift options.

2016 Merchandise IQ Survey

by Leo Jakobson | June 01, 2016
Research shows many merchandise categories are still top award options.

Reader Forecast: Sky's the Limit

by Andrea Doyle | December 01, 2015
The new year looks to be a profitable one, according to Incentive readers.

Gift Card IQ

by Leo Jakobson | December 01, 2015
Gift card sales are strong in most areas -- except for non-sales programs.

Report Reveals How Destinations Should Market to Millennial Meeting Planners

by Matt Alderton | October 08, 2015

To reach young meeting planners, destinations must "think like Millennials," concludes a new report from Marketing Challenges International.


Incentive's 2015 Merchandise IQ Survey

by Leo Jakobson | May 26, 2015
Merchandise award budgets are on the rise.

Incentive's 2015 Safety & Wellness IQ Survey

by Leo Jakobson | March 26, 2015
Investments in safety and wellness programs grow.

Trends in Meeting Technology Survey

March 24, 2015
A look at the way planners are using social media, apps, and other technology in their meetings and events.

Incentive's 2014 Gift Card IQ Survey

by Leo Jakobson | November 21, 2014
Non-sales incentives continue to be the strongest market for gift card awards according to our annual survey.