Research

Reader Forecast: Sky's the Limit

by Andrea Doyle | December 01, 2015
The new year looks to be a profitable one, according to Incentive readers.

Gift Card IQ

by Leo Jakobson | December 01, 2015
Gift card sales are strong in most areas -- except for non-sales programs.

Report Reveals How Destinations Should Market to Millennial Meeting Planners

by Matt Alderton | October 08, 2015

To reach young meeting planners, destinations must "think like Millennials," concludes a new report from Marketing Challenges International.


INCENTIVE Travel IQ Survey 2015 results are here!

September 30, 2015
SPONSORED BY: Visit St. Petersburg/Clearwater

Find out what the primary benefits of incentive travel programs are, ways buyers can manage their budgets, and if your incentive destination pick is a top choice in today’s market.

Incentive's 2015 Merchandise IQ Survey

by Leo Jakobson | May 26, 2015
Merchandise award budgets are on the rise.

Incentive's 2015 Safety & Wellness IQ Survey

by Leo Jakobson | March 26, 2015
Investments in safety and wellness programs grow.

Trends in Meeting Technology Survey

March 24, 2015
A look at the way planners are using social media, apps, and other technology in their meetings and events.

Incentive's 2014 Gift Card IQ Survey

by Leo Jakobson | November 21, 2014
Non-sales incentives continue to be the strongest market for gift card awards according to our annual survey.

Incentive 2014 Corporate Gift IQ Survey

by Leo Jakobson | July 28, 2014
Business gifts that show personal attention and thoughtfulness are the most desired

Incentive's 2014 Merchandise IQ Survey

by Leo Jakobson | May 22, 2014
Fewer companies are using merchandise incentive awards for sales programs.

2014 Incentive Safety and Wellness IQ Survey

March 26, 2014
Safety and Wellness Programs Gain Popularity

Latest News

Bond Brand Loyalty, Hinda Incentives Partner to Grow Mobile Loyalty Solution

Bond Brand Loyalty has partnered with incentive specialist Hinda Incentives to expand awareness and delivery of Bond's latest technology.

New Name Highlights IRF's Educational Offerings

A name change acknowledges that the Incentive Research Foundation's 23rd Annual Education & Incentive Invitational is not just a good time.

MotivAction Automates Sales Promotions

PromotionBuilder is designed to create a sales or channel incentive program in five minutes.

Michael Hurwitz Passes Away

United Incentives' chairman was an incentive industry leader.

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