Research

2016 Corporate Gift IQ Survey

by Leo Jakobson | July 21, 2016
Research shows many merchandise categories are still top gift options.

2016 Merchandise IQ Survey

by Leo Jakobson | June 01, 2016
Research shows many merchandise categories are still top award options.

Reader Forecast: Sky's the Limit

by Andrea Doyle | December 01, 2015
The new year looks to be a profitable one, according to Incentive readers.

Gift Card IQ

by Leo Jakobson | December 01, 2015
Gift card sales are strong in most areas -- except for non-sales programs.

Report Reveals How Destinations Should Market to Millennial Meeting Planners

by Matt Alderton | October 08, 2015

To reach young meeting planners, destinations must "think like Millennials," concludes a new report from Marketing Challenges International.


INCENTIVE Travel IQ Survey 2015 results are here!

September 30, 2015
SPONSORED BY: Visit St. Petersburg/Clearwater

Find out what the primary benefits of incentive travel programs are, ways buyers can manage their budgets, and if your incentive destination pick is a top choice in today’s market.

Incentive's 2015 Merchandise IQ Survey

by Leo Jakobson | May 26, 2015
Merchandise award budgets are on the rise.

Incentive's 2015 Safety & Wellness IQ Survey

by Leo Jakobson | March 26, 2015
Investments in safety and wellness programs grow.

Trends in Meeting Technology Survey

March 24, 2015
A look at the way planners are using social media, apps, and other technology in their meetings and events.

Incentive's 2014 Gift Card IQ Survey

by Leo Jakobson | November 21, 2014
Non-sales incentives continue to be the strongest market for gift card awards according to our annual survey.

Incentive 2014 Corporate Gift IQ Survey

by Leo Jakobson | July 28, 2014
Business gifts that show personal attention and thoughtfulness are the most desired

Latest News

Webcast: What Do Incentive Participants Really Want?

Understanding what drives people is key to creating a successful motivation program.

ESPA Releases Accessibility Checklists

The Project Access documents are designed to help planners ensure venues are open to all.

Starwood's Global Head of Sales Moving to American Airlines

Starwood's Global Head of Sales Moving to American Airlines ...

Study: Small Businesses Use Merchandise Rewards to Motivate Staff, Customers

Merchandise incentives can be an effective way for small businesses to recognize employees, partners, and customers.

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