The Sales Dodo: Priming the Sales Applicant Pump August 15, 2008 Many confuse the purpose of a job advertisement with a job description. These are both valuable tools, but are not replacements for one another.
Presenting Smart: The Trouble With Questions August 05, 2008 As salespeople, you are taught to ask questions to better understand your prospect and his needs. But could your choice of questions be causing you to lose sales?
Back to Basics: Keeping the Sale July 29, 2008 Before you start counting your commission it is critical that you keep the sale. Here are five tips to help you keep your clients locked in.
2nd Annual Brand Building For Banks & Financial Services Conference Sept. 08 -
Sept. 09, 2008 Chicago , IL With hundreds of financial institutions across North America and similar product offerings rolling out every day, consumers find themselves choosing banking services with nothing more than a gut feeling about a particular brand. In a world where similar bank services are extremely ubiquitous, how can one bank compete with another for customers? The struggle for uniqueness comes with an economic downturn in 2008. The credit crunch coupled with the wave of bank conglomerates will produce an environment in which branding executives will have to prioritize in order to keep their missions on track, their marketing budgets in line, and their customers confident.
This premium marcus evans event will explore how to build brand strength through knowledgeable, executive-level speakers, and cutting-edge topics to stay ahead of the competition and increase sales revenues.
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