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Marketing - Communications
Social Media Users Actually More Social
Research finds offline relations enhanced by online social media
JiWire: Airport Web Users Let Time Fly By
Most travelers who log on to airport Wi-Fi stay on for 30 minutes or more, according to a new study by JiWire.
Mobile Content Demand Set to Soar
Over the next several years, three major trends will fuel increasing demand for mobile content in the U.S.
Does the Hard Sell Work on Social Nets?
New research from Publicis Groupe suggests consumers are open to offers amid the chatter.
Carlson Marketing, PayPal Team for Rewards
New partnership marks a first for consumer incentive redemption options.
Social Media Users Tout Brands, Products
AT&T Sues Verizon Wireless: Updated
Why Best Buy's CMO Sicced His Blue Shirts on Twitter
Within Ad Supported Media, Broadcast Radio Reach is Second Only to Live Television, Study Finds
Study: Twitterers Most Interested in Current Events
Microsoft Apps Come Alive in Windows Mobile Push
Disney Institute Helps South Africa Prepare for World Cup
Mobile Internet Usage Up, Nielsen Study
The More Affluent and More Urban are More Likely to use Social Networks
Social Media Lessons from Ashton Kutcher
Smartphone Social Networking Surges
With Smartphone Adoption on the Rise, Opportunity for Marketers is Calling
Managing Marketers' Face-Time
Is Your Contact Center Social Networking Yet?
Teens Making Time for Digital and Traditional Media
NBC, Microsoft Try Selling TV Spots via Web Tools
Cause Marketing Meets Social Media
Microsoft Steps Up Value Attacks on Apple
Responding but Not Clicking
Does Your Brand Have Value?

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Our Editor Suggests
Coca-Cola and IBM Still Top Brands
September 18, 2009 Overall brand value dips for first time in rankings’ history.
What's Attracting Your Upscale Customers?
May 12, 2009 Nielsen research says dollar stores are the new hot spot for high- and middle-income consumers.

  
Epic Careers By Inspiring Parents
July 22, 2009 Mommy and Daddy Do It Pro Bono (Taproot Foundation, $15.95)


Leading In Times of Crisis
July 06, 2009 Navigating through Complexity, Diversity and Uncertainty to Save Your Business. (Jossey-Bass, $19.77)



  
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