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Top Stories
Going the Extra Mile with E-Mail Marketing
Feel Good and Do Great Work: Professional Development as a Business Strategy
Six Steps to Capturing Employees' Knowledge
Featured Articles
Designing Sales: A Professional Approach to Merchandising
Much is spoken and written about the skill of verbal selling, but there is much less how-to information when it comes to "Silent Selling."
Marketing's Interest in the Sales Function: A New Understanding of the "Whole Product"
Nielsen: Online Shopping Means More than Making a Sale
Going the Extra Mile with E-Mail Marketing
Marketers no longer can afford to measure subscriber engagement levels solely on open and click-through rates reported on an aggregate campaign level. Going the extra mile in collecting both behavioral and attitudinal data on an individual customer level from multiple marketing channels enables marketers to optimize their ROI more effectively over time.
Social Media Users Actually More Social
MySpace to Feature 'New Moon' Takeover Ads
'Tis the season! Employers find many happy returns in volunteerism
Managers at AMC benefit from getting into the giving spirit.
First Year Executive Compensation Down 7.3 percent
Channeling Change: Changing the Seemingly Unchangeable
Educating Your Customers: Using Every Opportunity to Teach and Sell
Every customer interaction is an opportunity for education.
Feel Good and Do Great Work: Professional Development as a Business Strategy
How to Find Good Employees
IBM Goes Green for Conference
The company recycled thousands of pounds of material and went paper-free for much of the event.
Amgen Advances, Standardizes Meetings Reporting Technology
Survey: Meetings Not Impacted by Swine Flu
Soapbox: Rock of Sages
As people stay in the workforce longer and the economy continues to churn, we need to turn to tap into the wisdom of leadership sages about what is needed to live full lives in the challenging and changing world of work.
Learning Exchange: Instructional Design is a Discipline
Is instructional design at your organization based on what someone has in a file? That's disturbing. As the cost of delivery far exceeds the cost of development, an investment in a methodical approach to instructional design pays for itself many times in performance outcomes.
Productivity Coach's Corner: Are You Ready To Get Busier?
The holiday season is full of good cheer, good friends—and good stress. It doesn't have to be that way. The right productivity strategies can make the time between Thanksgiving and the holidays big on accomplishment and low on anxiety.


 
 
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