EVENTS | BUYER'S GUIDE | INDUSTRY CONTACTS | ADVERTISING | DIGITAL DOWNLOADS | DIGITAL ARCHIVES | SUBSCRIBE |
    

GIFT CARD - NEWS

Movie/Pizza Gift Card Bonus for School Recycling Program
Case Study: A schools fundraising organization finds success with gift cards for pizza and movies

New Company Uses Gift Cards to Increase Direct Mail Responses and Gain Valuable User Feedback
Direct response company Dukky has a new gift card platform to help loyalty and rewards program marketers.

American Express Eliminates Monthly Gift Card Fees, Partners with Simon
American Express has eliminated monthly fees on all of its gift cards, including those already purchased, and has partnered with Simon Property Group

Research Report Says Holiday Gift Card Market Could Shrink by 5 Percent
Archstone Consulting also remarks consumers are putting their cards to practical, not frivolous, use.

AmEx Teams Up with Renaissance on Gift Card Offer, Eliminates Monthly Inactivity Fees
The company offers $50 gift cards for Renaissance stays paid with its AmEx cards and gets rid of all dormancy fees.

AMC Add Transaction Wireless wGift Technology to Gift Card Products
AMC Entertainment Inc. has partnered with Transaction Wireless to enhance its gift card program with TW’s wGift technology, allowing AMC buyers to customize their gift card giving experience with personalized mobile and e-mail messaging

Blackhawk Network Adds Customized Rewards Visa Gift Card to Product Line
Third-party provider of prepaid gift-cards Blackhawk Network has added its Rewards Visa Gift Card to the company’s Incentives and Rewards program, which now offers both closed and open-loop card options for clients.

TGIF's Very Friendly Online Promotion
What happens when a social media strategy takes off faster than expected? TGI Friday's found out this month when, after just six days of media support, its new marketing character, Woody, achieved a Facebook promotional goal expected to occur over almost 30 days.

Prepaid Card Promos for the Digital Age
Digital promotions firm RC Strategies Group's new Digital Promo Pack offers prepaid and gift card providers incentives that can be personalized to the recipient.

Maui Jim Launches Gift Card With Up To 25% Savings
The sunglasses maker offers an additional 5 percent discount throughout September to celebrate the debut.

Construction Firm Uses Reloadable MasterCard for Safety Incentive Program
Healy Long & Jevin, a mid-Atlantic region concrete construction company, is using a prepaid debit card program and is finding success.


EDITOR'S PICKS

Winners and Nominees for Incentive's 1st Annual Motivation Masters Awards
We announce the finalists of our first annual Motivation Masters awards. These 13 finalists are already the recipients of a 2009 Motivation Masters award in one of seven categories. On Dec. 6, we will announce the ultimate winner, the Motivation Master of 2009, at the 6th Annual Las Vegas Incentive Marketplace.

Incentive Magazine a Partner in CorporateRewardsXchange, Holding its 1st Motivation Masters Awards Ceremony at 6th Annual Las Vegas Incentive Marketplace
On Dec. 6, the finalists in Incentive’s inaugural Motivation Masters awards competition will come together at the Planet Hollywood Resort & Casino in Las Vegas for the announcement of the winner. Incentive and online sister publication Sales & Marketing Management are the media partners of CorporateRewardsXchange, a cooperative merchandise platform by leading brands and fulfillment companies.

Frito-Lay Kudos to Million-Mile Safe Drivers
PepsiCo's Frito-Lay North America is recognizing 95 delivery drivers who this year have reached the career milestone of driving more than 1 million, 2 million or 3 million miles accident-free.

 
INCENTIVE HIGHLIGHTS




Our Readers Like
MOST POPULAR | MOST EMAILED
Our Readers Like
MOST POPULAR | MOST EMAILED


advertisement