Buyer Steiner Leisure Limited will keep Bliss spas and amenities exclusive to Starwood in the hotel category at W Hotels, and the Remede spas and amenities line exclusive to St. Regis Hotels.
"This sale is illustrative of our long term strategy to focus purely on our growing and increasingly global hospitality business," said Frits van Paasschen, president and CEO of Starwood, in a statement. "At the same time, we are delighted that we will continue our business relationship with Bliss, which has provided a distinct point of view to our amenities and spas in our W and St. Regis hotels."
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