by Tina Weede, CRP | December 16, 2013
Tina Weede, CRP

Every week, we feature a piece of expert advice from a certified recognition professional (CRP) from Recognition Professionals International, an industry association dedicated solely to understanding, improving, and advancing employee recognition & rewards in the workplace. Send your questions to [email protected] or via Twitter @RPITweets.

Q: How does employee engagement help my company’s bottom line? 

A: Employee engagement is directed related to productivity and retention. The goal is to develop and retain high performers who are empowered, enthusiastic, and loyal. Highly engaged employees are 87 percent less likely to leave their companies. They also have the potential, and ability for leadership. Employees with lower engagement, however, are four times more likely to leave their jobs. The total cost associated with employee turnover ranges from 90 percent to 200 percent of annual salary. Gallup research shows that the top 25 percent of teams in any organization – usually the most engaged and best managed – have nearly half as many accidents, a quarter less in healthcare expenses and around 40 percent fewer quality defects, than those in the bottom 25 percent. Studies show that people who receive regular recognition and praise are more productive, engaged and are more likely to stay with their organizations — all factors that positively contribute to your bottom line.

About Our Expert: Tina Weede, CRP, is vice president of Recognition Professionals International and serves as the president of USMotivation. She has an extensive background in performance improvement and recognition in both business-to-business and consumer marketing. She has designed, implemented, and managed incentive programs of all sizes, providing wisdom through measurable results. Weede began her career at J. Walter Thompson. In 1990, she joined the communications division of USMotivation. She served as vice president of major accounts, where she was instrumental in helping clients align incentives with their business objectives prior to being named president in 2010. Under Tina’s leadership, USMotivation has reached many milestones. In 2012, 30 percent of its associates were trained and designated as CRPs through Recognition Professionals International. 

Have a question on employee recognition & rewards? Send to [email protected] or reach out via Twitter @RPITweets