Research
Top 10 Incentive Merchandise Awards
A preview of our forthcoming 2011 Incentive Merchandise IQ survey
By Leo Jakobson
March 22, 2011
The results of Incentive’s 2011 Merchandise IQ survey are back, and here’s some more good news: The percentage of those whose per-recipient spend increased was up by nearly one third. You’ll be able to see all of those details and much more in the full report, which will be available at www.incentivemag.com in the first week of April.
In the meantime, here’s a sneak peek at the Top Ten products used in corporate incentive programs:
1. Apparel - 54.3%
2. Desktop/Office accessories - 40.9%
3. Electronics (valued under $100) - 40.9%
4. Writing instruments - 39.0%
5. Plaques/trophies - 37.8%
6. Food & beverage - 33.5%
7. Watches/clocks - 29.9%
8. Cameras - 29.9%
9. Electronics (valued $100-$499) - 29.9%
10. Books, music, movies - 28.7%
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