by Leo Jakobson | October 03, 2016

United Incentives has brought on a new executive who had jumped from a destination management company (DMC) to a tech start-up with the aim of redoubling its focus on its incentive technology platform. 

As vice president of business development for the Philadelphia-based incentive marketing firm, Lauren Beegal is "uniquely situated to apply her deep understanding of B2B incentive travel events, along with fast evolving technology platforms," said Jeff Broudy, president of United Incentives. 

"I'm looking forward to combining my background in the travel hospitality and technology industries to create strategic, customized and technologically efficient sales incentive programs," Beegal said. "We will motivate teams to become engaged, exceed their goals and ultimately rewarded based on their individualized wants and desires."