by Leo Jakobson | April 16, 2018
Who handles your merchandise program?
C-Suite (CEO, COO, CMO, etc.) 32.7%
Sales vice president 5.3%
Sales manager 11.4%
Marketing vice president 6.1%
Marketing manager 18.6%
HR vice president 1.9%
HR manager 7.6%
Office manager 12.6%
Executive assistant 3.8%

Where do you get your merchandise awards?
Online 57.5%
Print catalog 34.4%
Promotional product/ad specialty distributor 28.6%
Retailer 26.0%
Manufacturer's rep/distributor 22.0%
Reseller 15.8%
Manufacturer's special markets dept. 15.8%

Do you use merchandise in your travel programs?
Yes 35.0%
No 65.0%

Do you plan to replace any of your incentive travel programs with merchandise rewards in 2018?
Yes 20.9%
No 79.1%

Why do you plan to replace some or all of your incentive travel programs with merchandise rewards in 2018?

Budget constraints 55.4%
Management's safety/security concerns 23.2%
Attendees' safety/security concerns 8.9%
Avoid bad publicity/public perception issues 12.5%

Do you plan to replace any of your merchandise rewards with incentive travel programs in 2018?

Yes 15.1%
No 84.9%

Why do you plan to replace some or all of your merchandise rewards with incentive travel programs in 2018?
Increased budgets 41.1%
Management's safety/security concerns about travel decreasing 33.3%
Participants' safety/security concerns about travel decreasing 12.8%
Concern about bad publicity/public perception issues decreasing 12.8%