by Leo Jakobson | December 06, 2017

The Carlton Group today announced a major investment that will allow it to combine and rebrand its two engagement, recognition, and reward companies, as well as go shopping for companies that will help the firm grow.


Power2Motivate and Global Reward Solutions will be known as Carlton One Engagement, and will "accelerate our growth plans through the expansion of our Global Partnerhip Network along with several strategic acquisitions," said Rob Purdy, founder and CEO of Toronto-based Carlton Group.


The investment also allowed Global Reward Solution to accelerate the release of it's new platform, Global Benefits, to today. 


Global Benefits, which manages and fulfills reward via its network of 600 suppliers in more than 180 countries and territories, will work seamlessly with clients' existing platforms, Purdy said. The company will also soon release a Global Wellness module that will allow it to integrate wearable devices directly into a reward programs and allow participants to immediately track their participation and successes, he added.


The investment in Carlton group comes from private equity firm H.I.G. Growth Partners, which is  dedicated growth capital investment affiliate of H.I.G. Capital, which has invested in more than 200 firms around the globe, with combined sales topping $30 billion. 


"Rob and the entire team at Carlton have built an impressive SaaS engagement technology business and highly differentiated global rewards platform that delivers substantial value to partners and blue chip customers on a truly global basis," said Nik Shah, managing director of H.I.G. Growth Partners. "We look forward to partnering with Carlton as they continue to bring innovative solutions to market."