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by Matt Alderton | August 25, 2015
Meetings technology companies Certain Inc. and Zentila have formed a new partnership through which they've integrated Certain's event management platform with Zentila's event sourcing solution, the duo announced yesterday. The result of the integration, they claim, is the industry's "first fully customizable solution covering key aspects of the meeting and event lifecycle," including meeting requests, sourcing, booking, cost control, attendee registration, and event management.

"Previously, planners have had to use one-size-fits-all technologies that did not address the diverse needs of their events," Zenila Founder and CEO Mike Mason said in a statement. "Now, planners have access to two technology companies that have joined forces to make event planning and execution seamless with a best-in-class product integration. Planners gain access to the full spectrum of leading-edge tools they need to plan and execute exceptional events."

Planners can now access Certain directly from Zentila's venue sourcing dashboard, and can transfer event details directly into Certain for the purpose of registering attendees and managing event planning tasks.

"We're delighted to partner with Certain, an industry leader known for its technology breakthroughs and unique approaches," Mason continued. "Together we will continue to lead the way, giving planners the most powerful resources available to plan and execute extraordinary and cost-efficient events, from start to finish."