IMA Unveils 2013 Board of Directors

The Incentive Marketing Association has announced its 2013 leadership team and board of directors. 

The new president is Mike Arvelo, vice president of client services at Vernalis Systems, a business and technology services provider with a 15-year history in the incentive technology field. 

“We intend to focus on member value in 2013, ensuring that we remain a vital resource for our membership,” says Arvelo, CPIM. “Further, our industry continues to evolve and our membership is following suit. Accordingly, IMA will consider the changing landscape and explore opportunities for business, membership, and research development that considers the most current factors that influences our business.”

There are also five new board officers: 

•Executive Vice President: Louise Anderson, president and CEO, Anderson Performance Improvement

•Vice President: Richard Low, National Account Manager, Hamilton Beach Products

•Treasurer: Steve Maselko, vice president, operations, Marriott Individual Incentives

•Secretary: Donna Chrobak, vice president, Quintloyalty

•Past President: Dave Peer, president, Hinda Incentives

There are four new members joining the board: 

•Marcell King, vice president, merchant development, Giftango

•Sean Roark, vice president, incentive programs, PromoPros/IncentPros

•Jim Ruszala, director of marketing, Maritz Travel

•Spencer Toomey, senior vice president, The Corporate Marketplace

The returning board members are: 

•Alex Calicchio, president, C2 Consulting Services

•Heidi Chatfield, vice president marketing and operations, All Star Incentive Marketing

•Andrew Dodge, founder of Dodge Selling Solutions

•Kevin Dougherty, director, special markets, Seiko Corp. of America

•Brian Dunne, managing director, SVM Europe, Ltd.

•Shaun Krusmark, account executive at Transaction Wireless

•Mike Landry, national sales manager, special markets, Tumi 

•Mike Ryan, senior vice president, marketing and client strategy, Madison Performance Group

•Karen Renk, executive director, IMA.

•Michael O. Self, president, Special Markets Associates, Inc.

•Tasha Sharp, president, Sharp Incentives

•Joe Zanone, president, Zanone Sales Marketing and Consulting