by Deanna Ting | August 26, 2013
San Diego-based Transaction Wireless, which provides cloud-based solutions for B2C and B2B gift cards, was awarded by the Incentive Gift Card Council with the second annual ACE Award for innovative gift card programs and practices.

Transaction Wireless won the award, which was given by an independent panel of incentive industry experts, for its B2B Storefront platform, a cloud-based automated and intuitive web interface that lets organizations distribute plastic, emailed, and mobile gift cards via employee and customer incentives, loyalty rewards, and acquisition programs. The platform first debuted in the fall of 2012.

The award was presented to Tom Niedbalski, Transaction Wireless vice president, at the recent Incentive Marketing Association Executive Summit in Denver.