by Agatha Gilmore | September 01, 2012
The seasons may be changing, but classic watch styles aren't going anywhere. According to Adrienne Forrest, vice president for special markets at Bulova, "the sizes for watches continue to get bigger," with women wearing "what used to be traditionally a man's watch." This trend allows for the addition of more functions, such as subdials and chronographs, as well as decorative stones.

"Whether it's a crystal or a diamond, cases encrusted with stones continue to be very popular," Forrest says.

A case in point: The Bulova Precisionist Fairlawn Collection stainless-steel timepiece (96R167), with 24 individually hand-set diamonds, a patterned white mother-of-pearl dial, and striking metallic-blue hour and minute hands. The watch is water resistant up to 98 feet. $550,

Another watch that demonstrates a renewed interest in stone detailing is the Caravelle by Bulova charm watch (43L147), individually hand set with 36 Swarovski elements crystals, two patterned purple beads and two charms, a silver-plated case and snake bracelet, and a pearlized white dial. $149.99,

Meanwhile, for men, the popularity of multiple functions is clearly evident in the Men's Citizen Eco-Drive Blue Angels World Chrono A-T (AT8020-54L; not pictured). The navy-blue face is accentuated by a 1/20th-second chronograph that measures up to 60 minutes, date, and a perpetual calendar. It's water resistant up to 200 feet. $650, [email protected]

Another continued trend is the popularity of rose gold, Forrest says. Amber Grimes, product and marketing coordinator for Fossil, says that leather straps are also popular for women. Fossil's Heather Leather Watch combines these trends by featuring a rose-gold-plated round dial and super-slim leather strap. It is water resistant up to 98 feet. $115,

Citizen's Ladies Eco-Drive Ciena (EM0093-59A) boasts an elegant rose-gold case encrusted with 20 diamonds. The Citizen Eco-Drive technology means it never needs a battery. $450, email: [email protected]


The black-on-black trend continues to be a popular color combination for men. Fossil's Machine Stainless Steel Watch (FS4718) features a striking black square case and matching black stainless-steel strap. It is water resistant up to 98 feet. $145,