As the gift card market matures, "branded value" awards are more effective and cost-effective than ever at connecting employees, channel partners, and consumers to brands that want to engage them, incentivize them, and build loyalty with reward and recognition programs.

Join us as experts from leading engagement solutions and incentive firm ITA Group and several corporate end users talk about what works, how it works, and why it works.


Maggie Wenthe, Manager - Marketing Strategy, ITA Group

Rajeev Veettil, CTO, Rybbon




Sponsored by: Hawk Incentives, a Blackhawk Network business

Hawk Incentives, a Blackhawk Network business, delivers global rewards for incentive programs that build relationships with easy-to-use platforms and comprehensive service and support. Our rewards and solutions serve consumer, sales, channel and employee incentive programs. With a focus on access, ease, rewards and speed, we help create a better incentives experience that helps our clients grow their results. For more information, please visit hawkincentives.com. Hawk Incentives, headquartered in Lewisville, Texas, is a division of Blackhawk Network.


NOTE: This session is primarily designed for Incentive Planners, Sales & Marketing, and Procurement Executives, and is also approved for Continuing Education Credits for the major incentive industry designations: Certified Incentive Specialists (CIS), Incentive Professionals (IP), Certified Professional of Incentive Management (CPIM), Certified Recognition Professional (CRP).