Spa and wellness marketing company Spa Week Media Group, Ltd. (www.spaweek.com
), and Canada’s WaySpa Services Inc. (www.wayspa.com
), are joining forces to roll out co-branded initiatives throughout North America, including the ability to use Spa Week’s Spa & Wellness Gift Cards or WaySpa Gift Cards at more than 6,500 spas and wellness facilities listed on both companies’ sites, which is slated to begin next April.
Beginning next spring, WaySpa.com will also present the first edition of the “Spa Week Canada” event to consumers, allowing Canadians to enjoy the same deeply discounted $50 spa treatments that Americans have enjoyed for almost 10 years with SpaWeek.
“We look forward to working with our new American partner on the inaugural Spa Week Canada presented by WaySpa in April 2013.” says WaySpa CEO Jeremy Creed. “Spa Week’s brand, corporate culture and knowledge of the spa industry make them the perfect partner for WaySpa in the U.S.
“Spa Week is excited to bring the Spa & Wellness Gift Card to the Canadian market and looks forward to a fruitful partnership with WaySpa,” says Spa Week CEO Cheryl Reid. “There is no question that WaySpa is the undisputed market leader in Canada and we are proud to be associated with the company that has grown into the trusted brand that it is today.”