by Deanna Ting | July 22, 2015
Earlier this week, launched its new consumer loyalty program. Called the G-Money Rewards program, it allows customers to earn points toward future purchases. 

With the new program, customers can earn G-Money Rewards points on every single purchase to redeem against future purchases, and in the near future, they can also receive discounts on gas at thousands of locations across the U.S. from one of the leading providers. Customers can earn and redeem points across platforms at via its website and its mobile apps that are available in the iTunes and Google Play stores.

Consumers earn a point for every $1 spent and every point earned represents one cent in future spending power. There are no membership dues or costs associated with joining G-Money Rewards program. Consumers are given rewards for brand loyalty, with no extra strings attached.