Gift Card Market Grows in Canada

by Alex Palmer | May 29, 2018

Open-loop prepaid gift card loads rise 27 percent over three years.

Why Gift Card Self-Use Is Growing

by Alex Palmer | May 22, 2018

A Q&A with InComm's vice president of financial services.

Research Finds Demand for Physical Gift Cards Persists

by Alex Palmer | May 14, 2018

While digital segment grows, survey finds high redemption for plastic.

Flourish Conference Grows, As Does Influence of Branded Currency

by Vincent Alonzo | April 25, 2018

Cryptocurrency and promotional value of gift cards among topics discussed at second annual event.

SVM Launches Virtual Prepaid Payments Brand

by Alex Palmer | March 26, 2018

SVM Link promises to connect incentive programs with major mobile wallets.

IRF Survey: Majority of Companies Expect Gift Card Spend to Rise

by Alex Palmer | March 19, 2018
But large segments remain unaware of incentive industry's offerings.

Gift Cards' Promotional Potential

by Alex Palmer | March 06, 2018

A conversation with GC Incentives' Cindy Mielke.

GC Incentives: Turn Tax Cuts Into Gift Cards

by Alex Palmer | February 20, 2018

Incentive house gifts every one of its workers a $250 gift card, and suggests other organizations follow suit.

New Guide Offers Up Reward Card Tips

by Alex Palmer | February 07, 2018
White paper provides seven strategies to boost gift card ROI.

Why the Incentive Gift Card Industry Is Ripe for New Thinking

by Alex Palmer | January 30, 2018

Gift Card Network’s Matt Davies on why creative marketing and collaboration will be key for this fast-changing industry.


Why Choice Remains Crucial for Gift Card Rewards

January 16, 2018

National Gift Card's Eric Thiegs urges the industry to continue offering a balance of gift card products and ways to deliver them.

Why Innovation Will Be Key for Gift Cards in 2018

by Alex Palmer | January 09, 2018

Why Innovation Will Be Key for Gift Cards in 2018 A Q&A with Flourish’s Holly Glowaty and Kristen Thiry Alex Palmer As we move into a new year, new things are happening in the incentive gift card segment. To help get a sense of some of the biggest issues affecting the industry, Inc