Miscellaneous

U.K.-Based Asperity Launches U.S. Rewards Program

By Deanna Ting
December 13, 2012

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U.K. employee benefits company Asperity Employee Benefits is crossing the pond and launching its own e-gift card employee benefits program in the U.S. with the help of digital gift card provider Giftango, which will manage and fulfill e-gift cards for the new U.S. operation.

“We evaluated the major e-gift technology and fulfillment providers in the U.S. and found that Giftango had the best solution to meet Asperity’s unique needs,” says Glenn Elliott, CEO and founder of Asperity. “Giftango provides us with an enterprise global platform, fast delivery and consistent reporting which were our key requirements.”

“We are thrilled about our relationship with Asperity,” says Marcell King, vice president of merchant and international development for Giftango. “As Giftango continues to grow internationally, building relationships with industry-leading partners like Asperity is essential and creates valuable opportunities for the merchants we work with and Asperity.”
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