Apparel and Sporting Goods
Callaway Introduces HEX Black Tour Golf Ball
By Leo Jakobson
February 7, 2012
Carlsbad, CA-based Callaway Golf Co. has announced that its new, five-layer HEX Black Tour golf ball will be available next month. “The result of years of research and design, the ball features a host of new and proprietary technologies that differentiate this ultra-premium golf ball from every round, white, dimpled, 1.620-ounce ball in the game,” the company says.
The most unique feature is the new ball’s spin separation, which the firm quotes golf great and Callaway staff professional Phil Mickelson describing thusly in the launch announcement: "The amazing thing to me is … how this ball spins so much from 40 yards in, and yet spins so little off the driver and goes so far. I've never seen a ball with that combination of short-range control and distance."
For the more technical-minded, the HEX Black Tour has four basic enhancements, according to Callaway:
This dual core construction maximizes the compression difference between the inner and outer core layers. The extremely soft inner core helps reduce spin off the tee for more distance, while the high compression outer core creates higher spin closer to the green for more control with irons and wedges.
In combination, the soft inner and firm outer mantles protect the high-tech dual core while producing powerful ball speeds across a range of swing speeds.
Compared to previous materials employed by Callaway, durability has been significantly improved to better prevent marks and scratches on the HEX Black Tour ball throughout the round. The new DuraSpin cover is also very soft and gives players the feel and exceptional short-game spin they seek in a high-performance Tour golf ball.
Callaway's patented HEX Aerodynamics produce 100-percent surface area coverage on a golf ball, whereas traditional round dimples typically cover only 88 percent of a ball's surface. This highly engineered pattern provides the best aerodynamic performance ever in a Callaway golf ball, reducing drag and promoting a stable, penetrating ball flight in all types of playing conditions.
The HEX Black Tour will be available on March 2, retailing at an introductory launch price of $45.99 per dozen.
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