June was a record-setting month for tourism in Hawaii, according to the Hawaii Tourism Authority
(HTA), which announced last week that total expenditures by visitors rose 20.4 percent, or $207 million, in June 2012, reaching $1.2 billion — a new high for the month of June. Contributing to this increase, HTA said, was strong growth in total arrivals and daily spending per person, which were up 11.5 percent and 10.2 percent, respectively, to 677,218 visitors and $192.20.
Year-to-date tourism has been equally strong, according to HTA: For the first half of 2012, it reported, all visitor markets showed growth in total visitor expenditures and arrivals. Compared to the first half of 2010, total visitor expenditures were up 21.4 percent to $7.1 billion while total arrivals were up 10.2 percent to 3.9 million visitors.
Hawaii owes at least part of its tourism growth to incentive travel, as the total number of people who visited Hawaii for meetings, conventions and incentives rose 30.7 percent in June and 2.6 percent in the first half of the year, reaching 33,518 and 252,923 visitors, respectively.